Chrysler Receives Driver Behavior Modeling Contract from Toyota

May 26, 2013

Susan Chrysler, director of research at the UI National Advanced Driving Simulator and adjunct associate professor in the College of Public Health, has received a three-year, driving safety-related contract from Toyota, North America Division.

The project is called “Development of Driver Model for Driver Response and Crash Avoidance Behavior in Advanced Driver Assistance Systems (ADAS)." It employs the National Advanced Driving Simulator (NADS) -- a research unit of the UI College of Engineering. The project is focused on studying driver responses in crash imminent situations for rear-end, lane departure and pedestrian crashes. Understanding driver behavior in such circumstances will help enhance the effectiveness of vehicle safety features in ADAS. The research team also includes former Iowa Engineering professor Dr. John Lee, now at the University of Wisconsin-Madison.

Toyota's Collaborative Safety Research Center (www.toyota.com/csrc) funds the UI project as one of the research projects focused on the continued development of advanced crash modeling technologies and better protecting vulnerable populations.